Victoria Wines and the Fiji International have announced a new multi-year relationship which designates Victoria Wines as the “Official Wine Supplier” of the Fiji International until 2018.
The partnership will showcase specific wines distributed by Victoria Wines namely, Leyda from the esteemed VSPT Group in Chile, San Pedro’s 1865, Trapiche and Taittinger.
Victoria Wines plans to continue engaging wine consumers through the Fiji International and is excited by the tournaments co-sanctioning relationship with the European Tour.
“The Fiji International in now going into its third year partnership with Victoria Wines and we are very happy with the way that the event is developing,” said Liam Hindle, Managing Director of Victoria Wines.
“The recent announcement of the Fiji International becoming part of the European Tour makes it bigger and better and increases the event’s footprint into Europe and other parts of the globe.”
“As such we feel that the Fiji International is the perfect fit for us to showcase our Victoria Wines partners to a larger audience both globally and domestically, and we look forward to a long lasting relationship.”
The Fiji International has enjoyed the support of Victoria Wines since the inaugural tournament in 2014 with many synergies existing between the two stakeholders.
“The demographic of our fan base represents an ideal fit for Victoria Wines. We see a very strong alignment between our brands. Golf and the Fiji International is all about excellence and so too are the brands displayed by Victoria Wines throughout the tournament,” said Matt Porm, Head of Commercial for the Fiji International.
“The past two years we have enjoyed working with the team from Victoria Wines to ensure both the Fiji International and the wine labels carried by Victoria Wines continue to enjoy strong growth.”
The 2016 Fiji International will be played at Natadola Bay Championship Golf Course from 6-9 October and is sanctioned by the PGA Tour of Australasia and European Tour.
Viña Leyda was founded in 1998, in Leyda Valley, which is today recognized as the last great Chilean wine region to be developed. Traditionally the cool climate Leyda Valley had been an area of natural pasture lands and basic crops such as wheat and barley. After evaluating the viticultural potential of the area, a crucial investment was made which enabled water to be brought from the Maipo River through an eight kilometer pipeline. Vina Leyda has now planted vineyards for a total of 230 hectares, and the Leyda Valley is acclaimed as Chile’s greatest white wine region.
Viña San Pedro was recently chosen as the New World Winery of the Year in recognition to its performance in its many different markets throughout the world, where it has stood out for its dynamism, innovation and winemaking excellence. The 1865 Cabernet Sauvignon commemorates the origin of San Pedro a century and a half ago! At 700 meters above sea level this is a cooler climate wine with intense plum and blackcurrent fruit, a full-bodied and complex palate with firm tannins and balancing acidity.
Trapiche (pronounced Tra-pee-chay) is Argentina’s largest exported premium wine brand, with over 1000 hectares of vineyards in the great wine region of Mendoza, nestled in the foothills of the Andes mountain chain. With a history of more than 130 years and exports to over 80 countries worldwide, Trapiche has become one of the world’s leading wine brands.
The Taittinger Champagne house originated in 1734 as Fourneaux Champagne but was purchased by the Taittinger family in 1932 and is now a prestigious Grande Marque with some of the largest vineyard areas in Champagne. The non-vintage is strongly Chardonnay influenced giving great elegance and finesse to balance the power and body of the Pinot Noir. A minimum of three years cellarage gives the non-vintage an extra degree of complexity and ensures that this is one of the truly great Champagnes!
About the Fiji International: The Fiji International became even more global in 2016, thanks to a new co-sanctioning agreement between the PGA Tour of Australasia and The European Tour. The European Tour is one of the strongest Professional golf tours in the world and 2016 will see their global presence boosted with their first visit to Fiji.
This new co-sanctioning relationship is set to attract a stronger field, with more nationalities represented than ever before when the tournament is played at Natadola Bay Championship Golf Course from October 6–9.
One of the key drawcards of the Fiji International is in fact Fiji as a destination. Players are able to bring their families to enjoy a holiday, whilst they compete in a world-class tournament.
The tournament also boasts some of the most unique hospitality options in world golf with the par-3 fourth hole providing the perfect vantage point to watch the golf, whilst socialising on the beach.
More than just a golf tournament, the Fiji International aims to leave a lasting legacy for golf in the Pacific region, with the PGA of Australia supporting initiatives to grow the game of golf in Fiji.